Welcome to the Cloud Ten Group Journal. We have been around the block (and then some), travelling the length and breadth for our clients. We hope you enjoy reading some of our antics, musings and projects.
We’ve been designing and building websites for our clients for ‘many-moons’ and we know what it takes to create a site which engages and interacts with its target audience. On the contrary, we know that a major red flag for potential customers is a slow and insecure site. The good news is, there is a simple change.
The difference between HTTP and HTTPS may seem like just one letter, but that one little letter can impact a broad spectrum of business KPIs and have potentially significant implications on your customer base. According to research from Ofcom, 58% of users would abandon an online transaction if the website is flagged as insecure. You need to ask yourself, is it worth the risk?
We all want a website design to encapsulate, enlighten and energise our users, whilst running smoothly and looking the part- and the good news is we can! New methods of evaluating customer experience, alongside constant developments in technology, mean modern-day designers have both the tools and the knowledge needed to take the next steps forward in web design.
“The children are our future”. Businesses need to take note of this ancient adage to establish long-term relationships with their prospective consumers. Brands need to create marketing campaigns which instigate immersive interactions with these Millennials and Generation Z as they are incredibly active on social media, they predominantly use mobile devices to consume content, and they prefer personalised, multimedia content which caters to their specific interests.
Animation gestures can be used to help users understand how they are supposed to interact with a site, such as indicating to users when they need to swipe left or right to view a video, scroll down to read a post or tap the screen to purchase a service. To help your business make the most of these micro-interactions, we have created the following guide on the best ways to implement animated gestures throughout your company’s website.
Here at Cloud Ten, we pride ourselves on going the extra mile (or 54 as the case may be) as we join Blackstone Consultancy in their London to Brighton cycle on September 16th in aid of Blesma. With our continued work in the UK’s security sector, we have been aware of the fabulous work carried out by Blesma for a few years; therefore wanted to do our bit to help out!
Email footers, a brand asset which you may think has always been compulsory…think again! An email signature (as they’re better known) used to consist of contact information. However, this simple tiny detail now plays a significant role towards a consistent corporate identity.
Marketing with a message, or ‘conscious capitalism’ as it is often known, is a philosophy which centres around the belief that businesses should take a stand and support important social, political and environmental issues. This practice has become increasingly prevalent since the advent of social media because brands now have vast online platforms through which to promote their charitable endeavours and to use their brand reputation to raise awareness towards worthwhile causes.